by Francesca Golfetto, Professor, Department of Marketing at SDA/Bocconi, Milan, Italy The experiential stands replace information stands: because senses grasp the changes. Also in Business. Since long the visitors of the most important European trade […]

Labelexpo Europe 2011 has been really satisfying for Omet, a lot of crowds visited its booth and watched at all demonstrations of the 3 presses on display. Interest of visitors has been very high for […]